Wednesday, March 13, 2013

Coffee talks and hawker woks

Ok. I posted this because I cant sleep. The drink in the pic was recommended by my colleague.i described it as "christmas in a cup". Thou it has a simpler name, qq.

I cant remember exactly,  but its during my sec school yrs. There was a boom in the bubble tea industry in sg. We drank it every other day. It started with 2.5 $ a cup on average depending on the "complexity" of ur drink. It could be jasmine green tea. Simply green tea in a fanciful name. Or the later trend, oreo crush, where they blend ice, coffee mix and oreo cookies together as a drink.  Yes. It tasted good back den.

Qq includes red beans, nata de coco, pudding, grass jelly, pearls with milk tea. I didnt know if I missed anything but u gotta forgive me if I did. Its really a long list!

Coming back, my post was typed because I couldn't sleep. Because of the 2nd cup of concentrated tea I poured for myself during 3.30pm training tea break this afternoon.  I totally regretted now.

Bubble tea came in and went away. But in the recent 2 years, they came back. This time, they stress on the quality. Taiwanese ingredients.  High prices because purchasing power of the target audience find it affordable. And as sg-reans are getting more and more health concious, it became their selling point. They now introduced fruit teas, sugar level to choose from. As thou it made a difference. But like all other people, we tend to deceive ourselves when it comes to attractive, appetising food.

Current brands in sg for bubble tea includes koi, gong cha, each a cup? Share tea, chatime, eskimo and sweet talk. These are all the franchaise brands.

If u think bubble tea is still too unhealthy for the health consious u, we also have tau huey. From the traditional soy bean curd to the recent famous soy milk pudding type.  Its made from soy milk, but gelatine is used to make it solidify. The end product, sweet n healthy dessert for the hot and humid singapore.

Since the increasing exposure of 老伴豆花 (a.k.a. old couple soy bean curd) over the social media and network, I notice a growth in the soy-pudding industry.

A typical example would be in Chong pang market. From none to 3 stalls. However one did not survive after a short period of a few months. Tho it has an interesting name of 吃你豆腐。 (a.k.a. take advantage of you). Apparently this is not a strong enough selling point.

Unless you are strong enough to withstand the competition, better start small. At least you don't waste so much of ur/ur parent's hard earned money for ur business venture.

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